ECOBUILD 20121415CONSTRUCTING A FUTUREwww.crash.org.ukwww.conduct which takes into consideration a number of core values: zero loss-making projects, zero accidents, zero environmental incidents, zero ethical breaches and zero defects.When it comes to corporate social responsibility, Skanska "understands it has a responsibility to the communities in which we operate, taking the lead in developing and maintaining our stakeholder relationships on a local level." And that's where the firm's involvement with CRASH comes in .. Skanska and CRASHSkanska has been a supporter of CRASH since its inception in 1996 and a patron for a number of years and has been part of its development from a London focused charity to one that now helps homeless people nationally. In addition, it is also nominated as one of two of the firm's main charities. Tanya Barnes, Skanska's head of external communications, says: "We are proud to be a supporter of CRASH as we believe their ethos aligns with our goals, culture and values and as an industry charity the practical support and work they do to focus on improving buildings used by homeless people is to be commended. "Since 2011, we have also been an active member of their new Communication Hub, established by CRASH to develop its PR system. We therefore help the charity improve, and make the most of, its PR and communication activities. We are very happy to assist CRASH in this way, offering practical support, and look forward to continuing this relationship."ne of the UK's biggest contractors, Skanska, is involved in some of the country's most prestigious projects in both the private and public sectors. But bigger isn't always better, and while the firm has become synonymous with a list of mega projects including the Heron Tower and 30 St Mary Axe, it is taking on an increasing number of smaller projects year on year. Whatever the size of the scheme, Skanska has the expertise to work all the way along the construction process from development and infrastructure, including financing projects, through to design and construction, facilities management and operation and maintenance. Skanska is committed to sustainable development and was named the greenest company in the UK across all industries by the Sunday Times in 2011. The group also works to an in-house code of FROM LARGE PROJECTS SUCH AS THE GHERKIN TO SMALLER SCHEMES, SKANSKA ISCOMMITTED TO SUSTAINABILITY AND IS OFFERING PRACTICAL SUPPORT TO CRASH Heavyweight contractor Skanska is using its expertise to help CRASH make the most of its PR activities We are proud to be a supporter of CRASH as their ethos aligns with our goals

1415ECOBUILD 2012ukwww.crash.org.ukCONSTRUCTING A FUTUREA HUGE PRODUCT SHOWCASE AND HIGH PROFILESPEAKERS ATTRACT OVER 55,000 VISITORS EACH YEARAt CRASH's stand at Ecobuild you can find out more about its work - and try its famous photo boothCRASH'S PHOTO BOOTH PROVED A HIT LASTYEAR AND IS LISTED AS AN EVENT HIGHLIGHT Patrons of CRASH commit to making an annual donation of £7,800 to the charity for a minimum of three years. These donations more than cover all running costs of CRASH and the surplus is then directed to projects.CRASH patrons are able to involve their employees who can share their skills and expertise directly with homelessness projects. Patron representatives also have the chance to network at CRASH events, and patron's logos appear in all CRASH publications. CRASH is the industry's charity - be proud of it - be part of it. To find out more about becoming a patron of CRASH email info@crash.org.uk or call the CRASH office on 020 8742 0717.RASH is the chosen charity at BECOME A CRASH PATRONEcobuild, the world's largest event for sustainable design and construction held between 20-22 March at London's ExCel. With over 850 exhibitors and speakers including Grand Designs' Kevin McCloud, Sir John Armitt from the Olympic Delivery Authority and the Rt Hon Jack Straw, this event is not one to miss. And make sure you visit CRASH at stand B1 on the boulevard.And if you needed another reason to make sure you drop in, what better incentive than the famous CRASH photo booth - listed as an Ecobuild highlight. Speakers and attendees alike will be invited to have a free photo taken in the 'Hollywood Airstream' photo booth. And judging by its popularity at the event last year - chief construction advisor Paul Morell was seen queuing up for a snap - it is clearly well worth a visit. Francesca Roberts, chief executive of CRASH, says: "With over 55,000 visitors, Ecobuild is an important platform to promote the work that CRASH undertakes, in partnership with our patron partners, to improve the lives of homeless people. To be invited as the event's chosen charity is fantastic and we are extremely grateful to Ecobuild for involving us in this special event.'For more information about CRASH's involvement in Ecobuild, or to find out more about the event itself, visit www.ecobuild.co.ukEcobuild is an important platform to promote CRASHThese are the CRASH patrons who put their time and expertise into supporting this charity and without whom none of CRASH's work would be possible.